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Should Small Businesses Hire Marketing Staff, Outsource to an Agency, or Hire Marketing Consultants?
For a lot of small businesses, marketing feels like that impossible puzzle you keep meaning to solve… right after you finish solving the other twelve impossible puzzles sitting on your desk. You know you need expert help across multiple functions: digital, content, social, email, analytics, maybe even PR — but hiring a full in-house team just isn’t realistic. Most smaller companies can’t afford five different experts, and honestly, you probably shouldn’t. So the classic quest
Christine Bentsen
3 days ago2 min read
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Maximizing Marketing Impact Through Tech Solutions
In today's fast-paced digital landscape, businesses are constantly seeking ways to enhance their marketing strategies. The integration of technology into marketing efforts has become essential for maximizing impact and reaching target audiences effectively. This blog post explores various tech solutions that can elevate marketing strategies, improve customer engagement, and ultimately drive sales. Understanding the Role of Technology in Marketing Technology has transformed th
Christine Bentsen
3 days ago4 min read
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Innovative Strategies for Effective Marketing Consulting
In a world where consumer preferences shift rapidly and competition is fierce, marketing consulting has become an essential service for businesses aiming to thrive. The landscape of marketing is evolving, and traditional strategies may no longer yield the desired results. This blog post explores innovative strategies that marketing consultants can employ to help their clients achieve success. Understanding the Current Marketing Landscape The Shift in Consumer Behavior Today's
Christine Bentsen
3 days ago4 min read
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